Building environmental control system Redesign
This is a digital bank aiming for young generations in Taiwan. In order to show a clearer product values to the audience, the bank client cooperated with AJA Creative to design a new introduction pages for different Target users on the official website.
FET and AJA's design team worked together for a year to break through the status quo, extract the value of service touchpoints, integrate the group's multiple services, and reshape commercial and personal websites.
Customer loyalty is the key to brand management. How to attract general users to understand the VIP system and guide them to become VIP users, and so as to improve loyalty and conversion rate are both vital issues for a century-aged telecom like CHT.
In the process of digital transformation, it is important to understand online to offline channels and the values and experiences of each channel. Furthermore, how to optimise channel experience and smoothen information transmission between channels are vital issues.
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